Friday, October 28, 2005

 

Market Value = Results + Reputation + Network

Sally Hogshead on www.tompeters.com

This is Sally Hogshead's formula for valuing yourself on the job market. Her recommendation: take a job at a lower salary short-term if it will soon increase your market value long-term.

This applies to software. Market value long-term isn't the price of the computer program short-term. It's
Results: what the software does for you;
Reputation: whether others will want, believe in and act on those results;
Network: the "invisible college" of users with whom you can interact to optimize your results or their dissemination.

Doesn't this also match what Aristotle called "Logos, Ethos, Pathos" (Message, Credibility, Emotion)?


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